Video CMS, or video content management systems, are incredibly useful tools for people that use online video frequently or for companies that want to expand their video content catalog. Video CMS systems have a variety of different functions, like managing and organizing video files, integrating videos with the website, and allowing for high level of video customization. These tools have become very common for video marketing, as it allows for a lot of versatility and flexibility, and it is much easier to use than standard video sharing and uploading sites, like YouTube. Many video CMS systems also have functions that allow for a lot of different user roles within a business, so that every employee has access to the functions they need, while also not allowing them access to functions they do not.